Since we are in the BF vs. CM battle, let's see what differences and similarities both have and which has better discounts. My take on this is that both are the same, with the difference between in-store and online shopping. Moreover, Black Friday is now not limited to just Friday; it starts in mid-November and lasts until Cyber Monday.
In other words, when people get tired of getting in line and pushing their way through, they eventually switch to the online method. This, too, is a hassle since website links, bank links, and everything else go down due to extra internet traffic. Anyway, we might see in the coming years that online shopping will take the lead in everything.
The Battle of Sales Giants: Black Friday vs Cyber Monday
It would be an unfair competition to compare these two. Black Friday has been going on for ages and Cyber Monday has started properly since COVID. So on what basis are we comparing them both if it's on discount rates and deals, then yes we can make a comparison but still, half of the world population is not even aware of Cyber Monday.
Let alone the sales and deals it offers ehle on the other hand Black Friday is a worldwide celebrated event along with major discounts and unbelievable deals.
Physical vs online shopping: what do you prefer?
Most people answer with “ whatever provides them maximum benefits” and that's very much the right thing. Because, why would I pay 30 extra bucks for an online order when I can save them by going in-store, and vice versa? Looking at the economic conditions of the whole world, shopping when necessary has saved a lot of people, and it IS the correct way for long-term planning. Now coming back to the point– if we talk generally, people who can't move easily, old people, or who have difficulty breathing in a rush/ are claustrophobic, etc, etc will find Cyber Monday sales help from the heavens. But it's also seen that black Friday sales in stores are massive so much so that people start gathering even before the store opens and huge lines are formed the night before. As we often witness before a new iPhone launch. Crazy! Isn't it?
Is Black Friday or Cyber Monday More Profitable?
Here we go again, if you’d asked this a decade back, the answer would've been different. Because back then there was no concept of anything like Cyber Monday.
But things have changed because, nowadays these events start from Halloween, and last till Christmas/New Year. What you should do is make a list of things you want. Then do some research on where you can get it cheapest and authentic and then decide on whether to buy online or from the store.
Who Shops When, and What They’re Looking For
Year-end sales are followed by everyone regardless of age or gender. It will be very difficult to determine but still, we can say both bring out different types of shoppers.
Black Friday usually pulls families shopping for holiday gifts and traditionalists who enjoy the in-store rush and a mix of early-bird bargain hunters looking for New Arrivals. Meanwhile, Cyber Monday is more attractive to online-savvy shoppers who want great Cyber Monday deals but prefer to skip crowded stores.Clothing retailers find that Black Friday shoppers are generally looking for larger items and bulk deals, while Cyber Monday shoppers prioritize specific items like fashion essentials, accessories, or items missed during Black Friday.
Get Amazing Discounts On Clothes And Accessories
There is a reason why so many people look forward to these sales and wait for hours standing in line. All of these sales are planned a year before, and prepared for months deciding on the best black Friday deals discounts, and packages. Sorting through seasonal collections from high-demand to low-demand stuff accordingly. For clothes and accessories like jeans and sweaters to luxury handbags and outerwear, discounts that can reach maximum discounts can be found on black Friday deals. And if you want accessories and footwear look out for Cyber Monday 2024 sales from Justblanks, here you can get hoodies, jackets, sweatshirts, and dress shirts. And you can also get free delivery on all orders above $100. Plus a 7-day easy return policy this Black Friday 2024.
Go for a bit from here and a bit from there and you'll save quite a lot of money this season (wink)
Tailoring Campaigns for Each Shopping Day
Since we have decided that there is no drawn line between both the shopping days and it may be just a change of name to attract more customers. It’s very important to stay updated and plan your sales accordingly.
Get out of the brick-and-mortar marketing methods and start using social media and digital media marketing. Send out emails, and posts on Facebook and Instagram. Carry out polls and questionnaires with your followers and boost your engagement. You can also start countdown and pre-hype posts to build excitement. Since these shopping days attract different audiences, tailoring campaigns to their unique motivations and shopping styles will help you maximize engagement and conversions on both days.
Choosing the Right Sale Strategy for Your Clothing Brand
It is important to make a strategy before the last quarter of the year. Selecting a strategy that fits your brand’s strengths is very important for successful sales. You also can start stocking your most sold clothes like Shirts, T-shirts, Polos, Tank Tops, Sweatshirts & Hoodies, Sweaters, Jackets & Vests, Bottoms and other accessories. And if you get them from some wholesaler where the sales are already going full fledge. That is a win-win! No?
One strategy that always works with sales is bundling offers. One product that gets sold out in minutes and one that is rarely brought. Combine them in a bundle and you are good to go. Brands with a strong online presence can prioritize Cyber Monday, perhaps by offering free shipping, easy returns, or bundling deals. It all depends on how you understand your customer's needs and approaches.
The Crux
Now that we are taking leave, make sure to follow what you read up there. First, do your research, then do your planning, whether you are a buyer or seller, because it is important. Since clothing, apparel, and accessories take up a major part of people's attention on cyber Monday 2024.
Buying kid's clothes and school stuff, household items like furniture and appliances, kitchen stuff and much more at lower prices can be a relief for at least half the year. Even though there is no definite answer, still you can make use of both sales to get maximum discounts and enjoy your holidays to the fullest. Have a great day ahead!
FAQs
When do Black Friday sales start?
Black Friday sales start right after Thanksgiving, but it might start a bit earlier in November at some stores. You may even hear “Early black Friday” sales weeks in advance, allowing customers to snag discounts before the main event.
What is Cyber Monday all about?
Cyber Monday comes right after black Friday, the online counterpart to Black Friday, but as the name says it's for an online shopping spree. The deals and discounts are limited to online since most people prefer staying at home. It’s a day when online retailers go big with offers on everything from fashion to electronics, especially for tech-savvy, convenience-driven shoppers.
Does Cyber Monday have better deals?
Both events have their specialties, While Black Friday offers broad discounts across online and physical stores, Cyber Monday's focus on digital sales can result in unique, deeper markdowns for online shoppers.
What can I get from Black Friday and Cyber Monday?
You can get everything from personal use items, household items, gifts, appliances, tech-savvy, fashion hance everything from both sales at super discounted prices.
When does black Friday start?
The event itself starts on the last Friday of November, but the sales times can vary. Many retailers launch in-store sales as early as Thursday evening or offer online deals right after Thanksgiving dinner, making it a full weekend of sales events.
